Portfolio
Google Ads For A Rubbish Removal Company In Brisbane
The Client
We had the opportunity to work together as a marketing partner with a reputable rubbish removal company in Brisbane. With years of experience under their belt, they had become known for their efficient, eco-friendly approach to waste disposal. However, despite their solid track record in the field, the online presence was virtually non-existent. The owner recognized the potential of Google Ads and reached out to us for a digital transformation.
The Challenge
In an industry where competition was fierce and rivals were actively running Google Ads campaigns, our client faced a critical challenge. Their competitors were effectively capturing a significant portion of the rubbish removal projects in Brisbane, leaving our client with the risk of falling behind and missing out on valuable leads. To stay competitive and ensure a steady influx of projects, our client recognized the pressing need to join the Google Ads marketing arena. It was a make-or-break decision to secure their position in the business and thrive in a highly competitive market.
What Client Wanted
Our client’s aspirations were straightforward—to leverage Google Ads effectively and drive growth for their rubbish removal business. They looked to us for assistance in:
- Creating and managing Google Ads campaigns.
- Optimizing ad spend to maximize ROI.
- Attracting local customers seeking waste removal services.
Our Approach
1. In-Depth Keyword Research:
2. Strategic Campaign Creation:
3. Continuous Optimization:
The Result
The results exceeded expectations, confirming the effectiveness of our Google Ads strategy. Within a short timeframe, our client witnessed impressive growth:
- Click-through rates (CTR) surged significantly.
- Conversion rates soared, resulting in a significant increase in leads.
- Ad spend was optimized for maximum ROI, leading to a notable decrease in cost per conversion.
Our client’s rubbish removal business in Brisbane has gone from virtual obscurity to becoming a prominent player in the local market. The steady stream of leads and inquiries showcased the power of targeted digital advertising.